Made Closer aims to bring an ethical and sustainable focus to on-line shopping. Storyboarded and produced by Osis, we created this viral animation as a brief introduction to the ideas behind Made Closer and how it works.
Our brief was to appeal to as wide a target group as possible, apart from that we had creative license as far as the storyboard and style were concerned. Our time-scale was pretty tight so we tried to simplify the concepts, avoiding complexity in order to get the message across as efficiently as possible.
- Motion Graphics